Social Media Networks and the Impact on Small Business

There's been an interesting debate of recent times about social media networks and their impact on the search process. With the increasing number of people using social media sites to communicate with other users, research brands and receive advice via their social network, forum or blog sites, have they abandoned the traditional search process in favour of social networks.

That's looking from the consumer side, and I've not doubt that in the future, we might well see some movement in current searching trends, given the amount of advertising now appearing on Facebook and the other social networks, but what has been the impact of social network sites on small business and owners?

I've been monitoring this for some time now and whilst the social networks do have an influence on consumers, they don't appear to have any real impact on business. In a new survey released by the Citibank/Gfk Roper group, over 76% of small business owners have not found social networks to be helpful in generating business leads or for expanding their business, during the past year. 86% of the business owners surveyed also responded that they had not used social networking sites to get business advice or information.

The survey of 500 small business owners across the US, found that despite widespread consumer use and the increase in marketing efforts by larger corporations into sites such as Facebook,MySpave and Linkedin, small business appears to have largely ignored the social networks.

The survey found that general search engine sites such as Google and Yahoo trump social networks, small-business-focused sites and general business destinations where business owners go to seek business advice or information. Some 61% of respondents say they still rely on search-engine sites to get business information.

Additional survey findings:

42% of small business owners and managers reported that in the past year they have made greater use of their company's website to generate business leads and sales.
Among companies with 20-99 employees, this percentage rises to 57% reporting they have made greater use of their website.
Survey respondents are using email marketing (28%) and online advertising (25%) to generate business leads and sales.

One interesting result from this survey, is small business has finally realised the need to inject funds into their web sites, making them both SEO and consumer friendly.

The survey suggests that small business owners are still finding their way with social media, particularly when it comes to using these tools to grow their business. This  might be all about to change though, with marketing advisers to small business now cutting the more traditional forms of marketing and advertising and using lower cost, on line marketing to save money.

In my observations working with business, social media's growth in the past 12 months has completely overwhelmed them, and combined with a lack of knowledge on how to use this medium in their business, they have ignored it, hoping it might go away. The problem for small business with this, is if you don't start to adopt social networks, you do face the prospect of becoming irrelevant to your customers.

They are moving faster than you are, so at some stage they will be so far ahead, they won't need you anymore as they will impacted by advertising and consumer advice and reviews on brands and purchases, via their social network.

Author Mike Andrew is a technology consultant to small business and operates a web consultancy that covers areas such SEO, social media strategy and Internet marketing.

You can visit Mikes web site on Internet marketing/SEO/Social Media Strategy for more articles and information at http://www.mikeandrewconsulting.com

Properly Engage in Social Media Networks: Business and Personal Life

The Rise of The Modern Social Media Network

Social Media has become an integral part of modern society. Members on certain sites number far more than populations of most nations in the world. Before the pillars of the social media market of today existed (Facebook, Twitter, and LinkedIn) there were many social and business sharing platforms that paved the way for their efficiency. In 1979 Usenet systems allowed online communications between newsgroups, Bulletin Board systems (BBS) came shortly after, along with forums. Originally these systems had to be dialed into by one user at a time. After BBS, came "online services" such as CompuServe and Prodigy, these were the first corporate strategies online. In 1985, a subsidiary of General Electric actually developed the next set of systems called Genie which ran through 1999.

Blogs then started developing as people started spending more leisure time online and less time strictly looking for information. As sites became less boring and rudimentary, people started really getting involved socially online through dating sites and websites, like Six Degrees, which was launched in 1997 as the first modern social network. However, Friendster was the first really modern style social network and it was launched in 2002 allowing users to do the things they do today on Facebook like post pictures and comments and find other friends within the network. Facebook, originally Facemash was concocted on October 28, 2003, Twitter was launched publicly in July of 2006, and LinkedIn on May 5, 2003.

Promoting a Business Properly in a Social Media Network

Fast forward to 2010, the Biggest "do" regarding social media for business is to get involved. Never underestimate the power of these sites for businesses. One can establish their business among a wide variety of prospective clients through social media networks. Creating a business presence on these sites also helps to shape the integrity of the business while expanding its customer base.

The biggest "don't" for social media in business is getting involved before one knows what they are doing. All of the newer ways to advertise online can be so exciting for a new or developing business once they are introduced to the idea that some people dive right into setting up their profile before they understand how exactly the sites work. Before devoting time into these sites, one should familiarize themselves first with the good and bad aspects of getting involved so that detrimental mistakes can be avoided. A business can run a very smooth social media campaign fairly easily when the proper precautions are taken initially. Remember, there is no social media insurance.

Personal Profile Do's and Dont's for Social Media

The biggest "do" for social media for personal use is to have fun. Before diving in, and experiencing all the leisure and exploration that the sites provide, please take the time to do a few things that may help to avoid a bad situation later on. Here are a few things that everyone should be practicing online to protect themselves from fraud and other criminal concerns: change passwords frequently, adjust privacy settings appropriately, be selective when adding friends, be careful when clicking on things that are unfamiliar, get familiarized with privacy and security settings, learn how to report a potentially compromised account, pay attention to what is appropriate for business and personal life, and more importantly where the line is drawn for adding friends that are family or coworkers to a personal profile.

The Future of Social Media Networks For Business

According to Nielson Reports, as of June 2010, Americans are spending 22.7% of the time they spend online engaged in social media networks. Money that companies spend advertising within Social Media is forecasted to hit about $1.7 billion this year, and $2 billion in 2011. Social media shows no signs of slowing its involvement in both the business and personal lives of people young and old around the world. Placing ads within Social Media sites is extremely effective. Facebook, for example, allows companies to place ads based on users demographics (i.e. Users age, martial status, likes, etc).

This is very powerful as a business owner can ensure that their ad is being placed in front of their target market. Say for example, a business sells wedding cakes, they can place an add in their region to appear in front of women in their mid to late 20s that have a status of engaged. This is very effective because these engaged young women are the perfect audience to be marketing wedding cake services. If you are a business owner, it is recommended that you consider a social media strategy if you want to remain competitive in our ever changing world of communication.

Expert Author, Christopher M. Castillo, is the CEO of Aeutus Marketing and is a top internet marketing guru who works with industry leaders in developing the best tools to market businesses and making money online. Christopher M. Castillo is an expert in Marketing holds a BBA and MBA in Marketing and has decades of experience in Marketing for corporations, small business and non-profit organizations. To learn more how Christopher M. Castillo and his team of Marketing Mentors can teach you to make money or online today, visit them at http://www.HomeMarketingGuru.com To learn how he can help you market your business online, please visit http://www.AeutusMarketing.com

Use of Social Media Networks for Effective, Active and Improved Business Marketing

Marketing plays a very significant role in the organization's overall success and development. Some of the main marketing activities are advertising, promotions, sales, customer service and relations. It is very important for an organization to market their product or service before and after its introduction from the customer's perspective. The marketing strategies and functions carried out in order to market the products to the customers and boost its sales, understanding the preferences of the customers must be creative, effective and cost-effective.

The most common form of marketing is through advertising. Creative and effective advertising targeted at the intended customers can boost the sales, and improve the performance and popularity of the organization and can make stronger presence among the customer base. However, with the advancement of technology, internet and social media, they have paved in way for newer, advanced and active marketing.

The popularity of the social networking among the internet users and with the number of people joining and using the social media and networking services to communicate among themselves increasing each day, it has got a lot of attraction from the marketing professionals and has kindled in their thoughts to make use of it for effective, active and result-oriented marketing.

The Social Media Marketing (SMM) is a latest of its kind, in which the social media, sharing and networking sites and platforms are interactively used by the organizations to promote their products and services, by sending across mails, messages (with text, audio, video and other media contents), online ads to the users, and posting the same on online discussion boards, blogs, groups, communities and other online forums.

Some of the social media networks are face book, twitter, YouTube, MySpace, Digg, Blogger, wikis, podcasts etc. In this way, the direct customers are targeted, bringing about a greater awareness of the products and services among the customers. This is an active marketing strategy, in the sense that the customers can give reviews/responses and opinions on the products and services, triggering a row of discussions, conversations and comments from the customers online.

The response information from the users, can be effectively used for better understanding the preferences and choice of the customers and consider them to improvise the products and services, as also the same can be used to develop the business of the organization.

The advantages of the social media marketing are: they directly involve the communication with intended customers, provide information and understanding of customer preferences from which organizations can devise better business strategies, increase its presence and reputation as brand and it is cost-effective.

Though the social media marketing involves greater challenges, innovation and creativity, the power of social media networking and internet along with the effective marketing ideas and approaches can take the businesses to greater heights of success. Its time organizations go online with social media marketing, to promote their products and services, and attract and retain the customer base.

Erwin Felicilda is an Entrepreneur, Social Media & Internet Marketing Consultant. You can visit his blog at http://erwinfelicilda.com, which presents unique interdisciplinary views of Entrepreneurs on experimentation in lifestyle advancements in the digital age and where he also share his passions, ideas & knowledge

Website Traffic - The Dark Side of Using Web 2.0 Sites & Social Media Networks For Getting Visitors

There has been a lot of hype surrounding the use of Web 2.0 sites and social media networks for getting new visitors online. In this article I want to show you the dark side of using these sources in your niche market to get new visitors to your site.

First - You have to always be doing all the work!

The problem with using social media sites to get new traffic to your website is the fact that you are the one that has to always be doing all the work to get more visitors to your site.

You can't automate what you are doing very easily and it is very hard to outsource all the work that has to be done as you have to be the one who is usually doing everything.

Second - You have to compete with a lot of people to get visitors to your site.

The problem with a lot of free traffic sources like Web 2.0 sites is the fact that you have to compete with so many other advertisers to get visitors to your site.

The reason that you have to do this is because the traffic is free and therefore everyone wants to get access to it and use it to grow their businesses.

You need to realize that in most cases it is a lot better to use other sources that you can automate and that are proven to actually work! Sources like banner advertising and Google AdWords can give you visitors without you having to do anything.

What if you can't get more website traffic? Here's a "secret snowball traffic system" that has generated over 1,175,000 visitors for my tiny websites. Click Here Now to get this free video that will show you how to make it happen for your sites. http://www.jasonnyback.com

E-Mail Marketing Through Social Media Networks

Businesses are increasingly utilizing social media networks for communication and advertising. Social networks can be utilized to reach far beyond the regular consumer scope.

It is a fair assumption that most consumers with web knowledge and e-mail accounts are currently active, or soon will be active, on some form of social networking site. Based on this assumption it makes much sense for businesses to integrate social media marketing in to their normal advertising scheme.

The majority of major vendors enable e-mail ad campaigns to be tracked even when the e-mail leaves to originally intended recipient.

Most recently though, social network groups are now replacing e-mail address books as the consumer's personal contact list. A growing number of consumers are more apt to post an e-mail to their blog or social network page as their preferred method of communication with friends and relatives.

There are two primary forms of contact within e-mail campaigns to social media:

Direct method

Contact is distributed directly to the business's own social media program, such as Facebook. This direct method extends the campaign to a greater number of prospected consumers.

Indirect method

Marketing with social sharing features built into the e-mail message allows recipients to share the information via the social networking site of their choosing.

Not every e-mail advertising campaign should be extended to social media networks as improper use can lead to wide spread consumer dissatisfaction. However, when using social networking as a form of marketing it is important to utilize both tracking and forwarding technologies to allow the reporting and sharing of information.

Merging social networking's with e-mail advertising campaigns can far extend the scope of audience and increase consumer impact. Improve effectiveness by enabling the viewer to share the e-mail through the personal media channel of their choice.

Advertising By The Use Of Social Media Networks

No one can deny that social media marketing has transformed the way people do business these days, in fact hit has made the business of advertising to be easier and this has been able to improve the performance of different business.

It is one of the best modes of advertising, Social media marketing is based on marketing mainly to the relevant prospects who are anticipated to buy a specific merchandise; this has always been so since advertising started in the world.

Any entrepreneur would love his/her company to develop must market his/her products to the right prospects who he/she is sure are going to sample the products. For example if an entrepreneur decides to market female hygiene products on a male targeted publication he/she wouldn't be able to yield more on this.

But if he/she decides to market the same goods on a female targeted publication then he/she will be surprised with the outcome and how the sales are going to sky rocket. Marketing involves extensive planning and research in order to get the right outcome at the end.

This makes social media marketing to be the easiest way to meet the targeted audience since social media sites have most people who have the preferences of the things you are selling in the market.

What this mode of marketing does is to provide businessmen an easier way to reach their targeted audience.

It is suitable for new and upcoming business enterprises since it is much more economical for them to do advertising.

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CPA Marketing - Hunting For Prospects on Social Media Networks Like MySpace

You have to take your CPA marketing to another level and always be on the look out for potential goldmines online. Targeting websites that get a huge amount of daily online visitors is a great place to start and social networks like MySpace are now allowing advertisers to cash in on their huge database of members.

Advertising on MySpace is no different than using any other paid platform online, you target an audience and you set a bid price and you launch your campaign. It's pretty simple but there are some important details that you need to take into factor when promoting offers on MySpace.

First you need to really get targeted with your demographics, and when I say targeted I mean very targeted. You need to pick a CPA offer and do your research to find out what type of people are interested in what it is you are promoting. Next you need to narrow down your demographics in your MySpace campaign and set your bid prices very low with a daily budget that you are comfortable with.

If you are promoting something that is for a male audience than there really is no need to show your offer to females so make sure you uncheck that box. Also if you are promoting something for a younger audience like a video game download then you really don't need to target people 35 and older, do you get what I'm saying. Do your research and really know who your targeted market is before you start a campaign.

Let your campaign run for a few days and then check your numbers and see if there is anything you can do to make your campaign more profitable, start very small and once you see that you got a winner scale it up. Also try various banner sizes when you promote cause certain ones will get you more clicks than others.

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Advertising in Social Media Networks

Marketing plays a vital role in the way people are dong business these days. Its the only way you can be bale to tell people what you are really selling, so the way you market your goods matters a lot on how our business is going to perform. This has made people to use social media marketing as the way they can be able to market their products.

Many people perceive social media marketing as a very new concept on the market yet its main principle is to reach the right people who are supposed to sample out the products. This is a basic principle used by all other forms of marketing.

Any businessman would love his/her business to grow must market his/her products to the right people who he/she is sure are going to sample the products. For example a businessman decides to market female sanitary towels on a male targeted publication he/she wouldn't be bale to yield more on this.

But if he/she deices to market the same goods on a female targeted publication then he/she will be surprised with the outcome and how the sales are going to sky rocket. Marketing involves extensive planning and research in order to get the right outcome at the end.

Social media marketing beats all the other forms of marketing at this stage since it can be able to reach the specified prospects who are supposed to sample the products depending on the tastes and preferences.

The social media marketing makes it easy for businessman to reach the intended prospects faster and easier.

It also costs less to use this method of advertising compared to placing adverts on different newspapers which do not target the prospects that you would like to sample your products.

It is suitable for upcoming businesses and new entrants in the business world since it is much more economical for them.

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Why Advertise on Social Media Networks!

Social media networking has a great role in bringing people together and thus it plays a major role in building a better and well networked world.

The Question: Why do marketers prefer social networking over other marketing methods and traits?

First Answer - How: The social media has become one of the best ways to market your product online and this is because most of the people log into them to get in touch with one another. The main idea behind this is to have your product in front of millions of people logging into such networking websites. Promotion in such a place is much better than advertising traditionally on the newspaper and TV.

Second Answer - Why: The social media or the networking sites provide global exposure to products & services and this is why most of the marketers opt for it. And with this, one can access and view the products and services within your social networks; and then you have very little to do in the name of your dream products' promotion on internet. One can click on the links of the website and also the videos posted against your products & services. The comments inputs feedback left by other users will help you get true evaluation of the product. So, this is why most of the marketers opt for Social networks rather than a professional network.

The improvement: There are lots of improvements and cooler aspects added to these sites which make it a great fun for people to use them. One would also find lots of applications embedded with it. People with similar interests can group themselves to create communities, where they would be able to discuss on topics of common interests. There are also ways to promote products or links that one finds cool enough to tell their friends. Thus, one would be able to become popular in the cyber world and this would give them a lot of positive hope on life. One most vital improvement by Twitter is the addition of SMS tweeting services across the globe. Recently Twitter has introduced SMS services in Australia.

The Future: These networking sites are not only used for making friends but also are used effectively to promote products and services. Inclusion of video sites takes it another high where personal videos either promotional or descriptive can be used. YouTube is the best option to do so! Social Networking 2010 is expected to have a great growth and lots of new users are expected to be added in it. Other social sites like digg, MySpace, blogger, LinkedIn, word press which are quite popular in connecting people together can equally be used for advertisements.

Advertising in Social networking sites has changed the whole perception of communication and promotion. In fact it has created a revolution in the field of marketing! With the added security in the social networks, promotion of your products is much safer and better and also a little different.

Sture is an Internet Marketing Coach. His passion in life is to create value for others with his ultimate Business Model that support him to create value for others. Irrespective of the Product line or depth in your business his Social Media guidance can really boost your business you are doing or the one you are about to start with him. **Business for Life** http://www.sturenyberg.com

Using Twitter, Facebook and Other Social Media Networks to Generate Leads to My Website or Business

One of the most important tools in modern Internet marketing is the social media platform. However, many people don't know how to get started or even, exactly, how these tools can possibly be utilized to get the word out about their products or services.

First of all, "social media" refers to networking sites such as LinkedIn, Facebook, MySpace, and Twitter. There are, of course, a myriad of smaller networking sites out there, but most people who use the Internet have an account on at least one of the aforementioned sites - in fact, recent studies have shown that participation on social networking sites is the second most engaged in activity on the Internet, only behind surfing the web in popularity!

A savvy business owner knows that where the people are, an advertisement campaign should be operating. Using social networking platforms as a basis for advertisements can be a little bit difficult, but once you gain familiarity with how they work and how to appropriately harness the possibilities that social networking platforms offer, you'll be off to the races!

Even better, the utilization of social media platforms is free. Here are some basic tips to get started on the path of using social networking to benefit you and your business.

First, keep in mind that social networking is based largely off of "friending" people. Many beginners try to friend hundreds (and sometimes thousands) of people at once, which makes them look desperate and therefore many people turn them down. Instead of "mass-friending," simply work off of twenty or thirty people or groups at a time. Wait for them to reply to your friend messages, and then build up your basis from there.

Remember to friend those who have similar interests to you, as they're more likely to respond to you. Also, before you make any sort of announcement on a social networking site, remember to ask yourself if it's an interesting post or not!

Do you need a strong social media marketing program for your business or more traffic to your website from social media? Contact U.S. Image Design. We are a Internet Marketing Company based in Atlanta but we can serve you Nationwide. Or if you need any form of internet advertising, give us a shout.

Use of Social Media Networks for Effective, Active and Improved Business Marketing

Marketing plays a very significant role in the organization's overall success and development. Some of the main marketing activities are advertising, promotions, sales, customer service and relations. It is very important for an organization to market their product or service before and after its introduction from the customer's perspective. The marketing strategies and functions carried out in order to market the products to the customers and boost its sales, understanding the preferences of the customers must be creative, effective and cost-effective.

The most common form of marketing is through advertising. Creative and effective advertising targeted at the intended customers can boost the sales, and improve the performance and popularity of the organization and can make stronger presence among the customer base. However, with the advancement of technology, internet and social media, they have paved in way for newer, advanced and active marketing.

The popularity of the social networking among the internet users and with the number of people joining and using the social media and networking services to communicate among themselves increasing each day, it has got a lot of attraction from the marketing professionals and has kindled in their thoughts to make use of it for effective, active and result-oriented marketing.

The Social Media Marketing (SMM) is a latest of its kind, in which the social media, sharing and networking sites and platforms are interactively used by the organizations to promote their products and services, by sending across mails, messages (with text, audio, video and other media contents), online ads to the users, and posting the same on online discussion boards, blogs, groups, communities and other online forums.

Some of the social media networks are face book, twitter, YouTube, MySpace, Digg, Blogger, wikis, podcasts etc. In this way, the direct customers are targeted, bringing about a greater awareness of the products and services among the customers. This is an active marketing strategy, in the sense that the customers can give reviews/responses and opinions on the products and services, triggering a row of discussions, conversations and comments from the customers online.

The response information from the users, can be effectively used for better understanding the preferences and choice of the customers and consider them to improvise the products and services, as also the same can be used to develop the business of the organization.

The advantages of the social media marketing are: they directly involve the communication with intended customers, provide information and understanding of customer preferences from which organizations can devise better business strategies, increase its presence and reputation as brand and it is cost-effective.

Though the social media marketing involves greater challenges, innovation and creativity, the power of social media networking and internet along with the effective marketing ideas and approaches can take the businesses to greater heights of success. Its time organizations go online with social media marketing, to promote their products and services, and attract and retain the customer base.

Erwin Felicilda is an Entrepreneur, Social Media & Internet Marketing Consultant. You can visit his blog at http://erwinfelicilda.com, which presents unique interdisciplinary views of Entrepreneurs on experimentation in lifestyle advancements in the digital age and where he also share his passions, ideas & knowledge

Properly Engage in Social Media Networks: Business and Personal Life

The Rise of The Modern Social Media Network

Social Media has become an integral part of modern society. Members on certain sites number far more than populations of most nations in the world. Before the pillars of the social media market of today existed (Facebook, Twitter, and LinkedIn) there were many social and business sharing platforms that paved the way for their efficiency. In 1979 Usenet systems allowed online communications between newsgroups, Bulletin Board systems (BBS) came shortly after, along with forums. Originally these systems had to be dialed into by one user at a time. After BBS, came "online services" such as CompuServe and Prodigy, these were the first corporate strategies online. In 1985, a subsidiary of General Electric actually developed the next set of systems called Genie which ran through 1999.

Blogs then started developing as people started spending more leisure time online and less time strictly looking for information. As sites became less boring and rudimentary, people started really getting involved socially online through dating sites and websites, like Six Degrees, which was launched in 1997 as the first modern social network. However, Friendster was the first really modern style social network and it was launched in 2002 allowing users to do the things they do today on Facebook like post pictures and comments and find other friends within the network. Facebook, originally Facemash was concocted on October 28, 2003, Twitter was launched publicly in July of 2006, and LinkedIn on May 5, 2003.

Promoting a Business Properly in a Social Media Network

Fast forward to 2010, the Biggest "do" regarding social media for business is to get involved. Never underestimate the power of these sites for businesses. One can establish their business among a wide variety of prospective clients through social media networks. Creating a business presence on these sites also helps to shape the integrity of the business while expanding its customer base.

The biggest "don't" for social media in business is getting involved before one knows what they are doing. All of the newer ways to advertise online can be so exciting for a new or developing business once they are introduced to the idea that some people dive right into setting up their profile before they understand how exactly the sites work. Before devoting time into these sites, one should familiarize themselves first with the good and bad aspects of getting involved so that detrimental mistakes can be avoided. A business can run a very smooth social media campaign fairly easily when the proper precautions are taken initially. Remember, there is no social media insurance.

Personal Profile Do's and Dont's for Social Media

The biggest "do" for social media for personal use is to have fun. Before diving in, and experiencing all the leisure and exploration that the sites provide, please take the time to do a few things that may help to avoid a bad situation later on. Here are a few things that everyone should be practicing online to protect themselves from fraud and other criminal concerns: change passwords frequently, adjust privacy settings appropriately, be selective when adding friends, be careful when clicking on things that are unfamiliar, get familiarized with privacy and security settings, learn how to report a potentially compromised account, pay attention to what is appropriate for business and personal life, and more importantly where the line is drawn for adding friends that are family or coworkers to a personal profile.

The Future of Social Media Networks For Business

According to Nielson Reports, as of June 2010, Americans are spending 22.7% of the time they spend online engaged in social media networks. Money that companies spend advertising within Social Media is forecasted to hit about $1.7 billion this year, and $2 billion in 2011. Social media shows no signs of slowing its involvement in both the business and personal lives of people young and old around the world. Placing ads within Social Media sites is extremely effective. Facebook, for example, allows companies to place ads based on users demographics (i.e. Users age, martial status, likes, etc).

This is very powerful as a business owner can ensure that their ad is being placed in front of their target market. Say for example, a business sells wedding cakes, they can place an add in their region to appear in front of women in their mid to late 20s that have a status of engaged. This is very effective because these engaged young women are the perfect audience to be marketing wedding cake services. If you are a business owner, it is recommended that you consider a social media strategy if you want to remain competitive in our ever changing world of communication.

Expert Author, Christopher M. Castillo, is the CEO of Aeutus Marketing and is a top internet marketing guru who works with industry leaders in developing the best tools to market businesses and making money online. Christopher M. Castillo is an expert in Marketing holds a BBA and MBA in Marketing and has decades of experience in Marketing for corporations, small business and non-profit organizations. To learn more how Christopher M. Castillo and his team of Marketing Mentors can teach you to make money or online today, visit them at http://www.HomeMarketingGuru.com To learn how he can help you market your business online, please visit http://www.AeutusMarketing.com

Why Advertise on Social Media Networks!

Social media networking has a great role in bringing people together and thus it plays a major role in building a better and well networked world.
The Question: Why do marketers prefer social networking over other marketing methods and traits?
First Answer - How: The social media has become one of the best ways to market your product online and this is because most of the people log into them to get in touch with one another. The main idea behind this is to have your product in front of millions of people logging into such networking websites. Promotion in such a place is much better than advertising traditionally on the newspaper and TV.
Second Answer - Why: The social media or the networking sites provide global exposure to products & services and this is why most of the marketers opt for it. And with this, one can access and view the products and services within your social networks; and then you have very little to do in the name of your dream products' promotion on internet. One can click on the links of the website and also the videos posted against your products & services. The comments inputs feedback left by other users will help you get true evaluation of the product. So, this is why most of the marketers opt for Social networks rather than a professional network.
The improvement: There are lots of improvements and cooler aspects added to these sites which make it a great fun for people to use them. One would also find lots of applications embedded with it. People with similar interests can group themselves to create communities, where they would be able to discuss on topics of common interests. There are also ways to promote products or links that one finds cool enough to tell their friends. Thus, one would be able to become popular in the cyber world and this would give them a lot of positive hope on life. One most vital improvement by Twitter is the addition of SMS tweeting services across the globe. Recently Twitter has introduced SMS services in Australia.
The Future: These networking sites are not only used for making friends but also are used effectively to promote products and services. Inclusion of video sites takes it another high where personal videos either promotional or descriptive can be used. YouTube is the best option to do so! Social Networking 2010 is expected to have a great growth and lots of new users are expected to be added in it. Other social sites like digg, MySpace, blogger, LinkedIn, word press which are quite popular in connecting people together can equally be used for advertisements.
Advertising in Social networking sites has changed the whole perception of communication and promotion. In fact it has created a revolution in the field of marketing! With the added security in the social networks, promotion of your products is much safer and better and also a little different.







Sture is an Internet Marketing Coach. His passion in life is to create value for others with his ultimate Business Model that support him to create value for others. Irrespective of the Product line or depth in your business his Social Media guidance can really boost your business you are doing or the one you are about to start with him. **Business for Life** http://www.sturenyberg.com

Advertising in Social Media Networks

Marketing plays a vital role in the way people are dong business these days. Its the only way you can be bale to tell people what you are really selling, so the way you market your goods matters a lot on how our business is going to perform. This has made people to use social media marketing as the way they can be able to market their products.
Many people perceive social media marketing as a very new concept on the market yet its main principle is to reach the right people who are supposed to sample out the products. This is a basic principle used by all other forms of marketing.
Any businessman would love his/her business to grow must market his/her products to the right people who he/she is sure are going to sample the products. For example a businessman decides to market female sanitary towels on a male targeted publication he/she wouldn't be bale to yield more on this.
But if he/she deices to market the same goods on a female targeted publication then he/she will be surprised with the outcome and how the sales are going to sky rocket. Marketing involves extensive planning and research in order to get the right outcome at the end.
Social media marketing beats all the other forms of marketing at this stage since it can be able to reach the specified prospects who are supposed to sample the products depending on the tastes and preferences.
The social media marketing makes it easy for businessman to reach the intended prospects faster and easier.
It also costs less to use this method of advertising compared to placing adverts on different newspapers which do not target the prospects that you would like to sample your products.
It is suitable for upcoming businesses and new entrants in the business world since it is much more economical for them.







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