Mostrando entradas con la etiqueta Twitter. Mostrar todas las entradas
Mostrando entradas con la etiqueta Twitter. Mostrar todas las entradas

sábado, 2 de abril de 2011

SEO With Social Media Marketing & Networking - Twitter, Digg, Mixx, Stumbleupon


Social Media Marketing & Networking

As SEO is essential to having your website generate traffic and potential customers/clients so is the whole Social Media Marketing Platform. As the internet evolves so do the ways we search for information, products, and services.

Social Media Marketing Networking has taken the internet by storm and is becoming more relevant then search engines.

Social Media Networking like Digg.com & Stumbleupon.com are based off of how many Diggs or Thumbs up/down you receive in order for a Story, Press Release, Website, Photo, and Service to make it to the front page and get to the tops in their own search engine. Digg isn't a playground for the weak or inexperienced. Its audience can be fickle, extremely judgmental. Diggs Algorithm can be extremely tricky and if you're considered a spammer you're banned.

There are several important factors of Social Media Marketing Networking. The major one is developing your network. In order for your information to gets views you need to have Hundreds if not Thousands of friends that follow your submissions. If your information is liked by your network then it can go very far, if not your submission will not survive. You have to work extremely hard at gaining a trust level with many of the Social Media Platforms, and once you do then it's a good start.

We have an extremely strong and powerful following on several of the top Social Media Marketing Platforms and we continue to build our following. So what does that have to do with getting links for search engine rankings? Most social bookmarking sites make their bookmarks available for the search engines to see. Search engines really love these links because they tend to be really good indicators of which sites are quality There are so many Social Media Networks for a normal business/company to even think about handling. We have a generic list as a guideline.

1. Digg.com -Digg.com is the #1 user-submitted news site worldwide where advertisers can engage their brands with 25 million influential professionals. Digg advertising gives advertisers the ability to target relevant areas of interest such as world & business, entertainment, technology, travel, and autos. Advertise on digg.com and reach an influential and lucrative audience. Digg's audience is younger, with 75 percent of its population ranging in age from 18 to 49. With 6.8 million monthly unique visitors in the U.S. and over 17 million worldwide, Digg's expansive audience is also affluent-with an average household income of $81K. Digg is the #3 referring source of audience traffic to the New York Times; Digg-referred users are the only partners that the Wall Street Journal allows to read full articles without subscriptions. Advertisers can reach a passionate audience on Digg as they discover and share the latest news, events, and culturally relevant topics.

2. Twitter.com - Twitter's reach is geared towards the user. It takes hours upon hours to gain Tweets. Twitter.com has become one of the easiest ways for you to get the words out. Twitter.com is really no different than Digg. The more friends you network with the further the word travels. We as an SEO Company have established thousands of users and our following continues to grow daily.

3. Mixx.com - Mixx is your link to the web content that really matters. There's a lot of information out there and, let's face it, you don't have all day to find the good stuff (if you do, we're totally jealous). And who knows better than you what informs you, what makes you think, what makes you laugh? So why should some faceless editor get to decide what's important? But now you're in charge. You find it; we'll Mixx it. Use YourMixx to tailor the content categories, tags, specific users and groups, and we'll deliver the top-rated content as chosen by you and people who share your passions. So go ahead and whip up your own version of the web. Just tell us how you like it Mixxed and we'll deliver the best the web has to offer-morning, noon and night. Mixx.com functions the same way as Digg.

4. Stumbleupon.com - StumbleUpon has more than 7,609,846 members. Users can rate a site by giving it a thumbs up, thumbs down selection on the StumbleUpon toolbar, and can optionally leave additional commentary on the site's review page, which also appears on the user's blog. This social content discovery approach automates the "word-of-mouth" referral of peer-approved Web sites and simplifies Web navigation. Stumblers also have the ability to rate and review each others' blogs and join interest groups, which are community forums for specific topics. Users can post comments in the manner of a discussion board in these groups and post links to Web sites that apply to the specific topic.

5.Tipd.com - Is another Social Media Networking site that you have to develop followers, however this is a Social Media Networking site for Real Estate, Stocks, Banking, Economy, Finance, and Money.

6. Reddit.com - Launched in 2005, Reddit is a social news website that displays news based on your personal preferences and what the community likes. Your preferences are determined based on your history of voting stories up or down. Reddit.com has over 5 million unique visits a month. Reddit.com has similar aspects of Digg.com and Stumbleupon.com.

Social Media Marketing Networking is a Science just like SEO. SEO & Social Media Marketing Networking now go hand and hand. One can not be successful without the other. We have a Successful Track record on both SEO and Social Media Marketing. As mentioned before most Social Media Marketing sites make their bookmarks available for the search engines to see.

Search engines really love these links because they tend to be really good indicators of which sites are quality. There are so many Social Media Marketing Networking site to list. Depending on what your needs are, we are members of just about all of them. We have listed some of the most influential. Thank you for reading our article and we hoped it helped.








Lyle Hawkins Owner/SEO & Social Medial Professional http://www.Searchenginesurgeon.com lyle@Searchenginesurgeon.com


jueves, 31 de marzo de 2011

The Death of Outbound Advertising - The Social Media Gold Rush and Twitter


We hear about the demise of this Internet phenomenon and the death of that social media platform from various pundits and prognosticators as they attempt to sound intellectual or just in the know. We even hear about the death of various forms of advertising and marketing as various Internet "gurus" and self-appointed inbound marketing "experts" attempt to validate their lofty status in an effort to improve their brand and sound "in the know." Lately, we have heard about the death of Twitter, with its high turnover rate and lack of retention, as high as sixty percent, the death of MySpace with the emergence of mini-blog phenomena, Facebook and Twitter, and the death and rebirth of network marketing, with every Tom, Dick and Web Prosperity citing Donald, Robert, and Warren as their authorities.

In an attempt to lend credence to their shaky, often tenuous arguments, the various authorities point to this indicator and that metric while all the time keeping a close eye on what the herd is doing. The herd! To paraphrase Mark Twain who said it best, writing in his notebook of 1904, if you find yourself siding with the majority, it's time to take a step back and think about the side you are on. In other words, it's time to "pause and reflect." Somewhat earlier, but on the same topic, Twain wrote in an unsent letter to Baynard Taylor, 1878, "When you set aside mere names & come down to realities, you find that we are ruled by a King just as other absolute monarchies are. His name is The Majority. He is mighty in bulk & strength...He rules by the right of possessing less money & less brains & more ignorance than the other competitor for the throne, The Minority. Ours is an Absolute Monarchy." The herd effect or herd ethic is incredibly powerful when it comes to advertising and marketing, exponentially so when it comes to Internet marketing.

The social media marketing phenomenon is a complex and difficult puzzle, a conundrum, neither fully understood nor tested, social media is an excellent example of the herd effect in full stampede. There can be little doubt that social media marketing holds with it the promise of untold wealth, if properly applied, its strategy carefully mapped out and implemented. However, the rush to Internet social marketing gold has novice and "guru" alike maneuvering, clambering, and even elbowing for the ultimate prize, Internet marketing gold. Not unlike the California Gold Rush or the race to acquire the untold and forbidden wealth of China throughout history, entrepreneurs are engaged in the ultimate Internet gold rush, pursuing the riches promised, yet rarely achieved, as many as sixty percent, and perhaps many more, going home broke.

Twitter marketing is the most recent phenomenon in the Internet marketing derby for online riches. There are a myriad of products available to automate, optimize, and monetize the Twitter experience and more created daily. Industrious marketers have created plug-ins of all sorts and kinds. Designers have created amazing landing pages and Twitter backgrounds with incredible graphics and impressive visual effects, many offered at no charge. Of course there is usually an upsell, for just a small price. After all, what self-respecting Internet marketer would forget the upsell? Others have created automated tweet functions to happily tweet the day away completely on autopilot, I still can't believe I use that word, "tweet."

Automated follow and unfollow applications are also available and make it possible to build massive followings, again on almost total autopilot. Twitter makes it almost imperative that members drop those pesky people who either fail to reciprocate and follow back or drop followers as soon as they reciprocate, a phenomenon called "pump and dump." You see, Twitter applies a metric, a ratio of following to followers, and if the ration is off, "the powers that be" will stop a person from following anyone else until they achieve nirvana. Well, at least until they achieve Twitter balance, the Twitter version of ying and yang, The Tao of Twitter! Being cut off from following others, particularly for the spammers, is a kind of Twitter death. Since the new mini-blog marketing phenomenon is viewed by many as a numbers game, the more followers, the greater the audience. The greater the audience, the more clicks on the links embedded in each and every tweet; and, the more clicks, the more conversions. Ultimately, tweets with links lead to clicks, and the more clicks the more conversions; and, the more conversions, the more sales. Or does it?

Interestingly, the data does not support this supposition, the logical next-step that links lead to clicks, and clicks to conversions, and conversions mean sales. What many Twitter marketers are discovering, and perhaps this is one part of the reason why the retention is so low, is the tire-kicker phenomenon. What I refer to as the tire-kicker mentality is explained best as follows:

o Twitter followers tend to follow like-minded people, other Internet marketers, coaches, soccer moms, whomever.

o Twitter marketers are marketing to other marketers who are interested in self-education.

o Internet marketers (a.k.a., Twitter marketers) can get all the free education they need by. signing up for another's offerings, taking full advantage of the free education and whitepaper resources.

o Internet marketers who find a good product will sign up as an affiliate and purchase it from themselves, rather than from the individual who initially referred them by way of the link in the original tweet.

The conversions and sales? Yes, sales are being made but, as many find out when offering Clickbank products, particularly Clickbank products offered to other Internet marketers, they are not being made by the individual initially responsible for the introduction of the product to the consumer. Additionally, most Internet marketing products, sold by other online businesses have little or no tracking capability if an individual decides to beat the system. The moral of the story? In this author's opinion, the opportunities to make a living as an affiliate marketer, even with a sizeable following, are limited, at best. The reality? Multiple streams of income is still the best approach. Social media in and of itself, and twitter in particular, may offer advantages as part of a total marketing strategy but if you plan on making a living solely from this sort of income producing methodology, you may be in for a bit of a disappointment.

So, what are the alternatives? What solutions are there for the Internet marketer bent on making a living from social media? One solution? Don't sell to Internet marketers. That's right! Get out of the Internet marketing niche altogether and offer products to the public at large, those not actively engaged in online business. Another solution? Create your own product and offer that exclusively. If you create a product that solves an immediate problem or does something better than a current application does, you can then offer that product to anyone, given the right advertising and marketing strategies. A third solution? Create your own company offering a unique service or one you feel you can do better, cheaper or with a different spin than the current online businesses are. There are other strategies for making a significant income online, and there are opportunities to cash in on the social media marketing gold rush, just not in the way many envision and not as quickly and not at the click of a link We will discuss the real value of social media and other social media marketing platforms in the next article in this series.








The transition from the old to the new, from an entirely "outbound" marketing strategy to an online focus has resulted in the formation of a new company, The Ultimate Internet Image, with offices in several states and more coming. The need for personalized marketing strategies, incorporating a synergy between the best of traditional offline marketing techniques and innovative and revolutionary new inbound, Internet marketing strategies have resulted in a company with one goal, excellence! For more information stop by our new blog at:
http://www.UltimateInternetImage.com

John P J Zajaros, Sr.


lunes, 28 de marzo de 2011

Some Useful Ways to Use Twitter - The Most Common Social Media Networking Site


Small business owners have formed a group in Twitter and are seen in large numbers than big business owners. This is a social media marketing tool that was known to very few people till last year and in less than a year it has risen with amazing versatility. There are number of ways and everyone using Twitter has his own reason behind it. Restaurant owners want to advertise about their specials and they are using this platform to drive customers to their restaurants.

According to social media expert, if you want to think and achieve big, you need to broaden your use of Twitter. You need to do few things and keep in mind some points so that you are able to market your business in a successful way on Twitter. Post often because short and frequent posts work best. It is ideal to tweet at least once a day and if you have something new and relevant, you can add more to it. You can use the various tools available on social media sties that are free and extremely brilliant and outstanding.

Twitter is basically a place where you can have conversation with many people. So, it is good if you try to converse in a natural tone and convey your message very naturally. Make your self as simple as possible and try to speak in one person. Do not hit people by straightforwardly asking them to buy your widget or so. Try to be subtle and yet convey your message smartly. Be natural even if there are few people who understand your tone initially. Last but not the least tip is to have fun in all these things. Do not take life seriously and think only about business and its development. If you will enjoy this social media way, you will be benefited in the long run.








You can also join us on our social media forum & We as social media guide are always here to share our expertise


Using Twitter, Facebook and Other Social Media Networks to Generate Leads to My Website or Business


One of the most important tools in modern Internet marketing is the social media platform. However, many people don't know how to get started or even, exactly, how these tools can possibly be utilized to get the word out about their products or services.

First of all, "social media" refers to networking sites such as LinkedIn, Facebook, MySpace, and Twitter. There are, of course, a myriad of smaller networking sites out there, but most people who use the Internet have an account on at least one of the aforementioned sites - in fact, recent studies have shown that participation on social networking sites is the second most engaged in activity on the Internet, only behind surfing the web in popularity!

A savvy business owner knows that where the people are, an advertisement campaign should be operating. Using social networking platforms as a basis for advertisements can be a little bit difficult, but once you gain familiarity with how they work and how to appropriately harness the possibilities that social networking platforms offer, you'll be off to the races!

Even better, the utilization of social media platforms is free. Here are some basic tips to get started on the path of using social networking to benefit you and your business.

First, keep in mind that social networking is based largely off of "friending" people. Many beginners try to friend hundreds (and sometimes thousands) of people at once, which makes them look desperate and therefore many people turn them down. Instead of "mass-friending," simply work off of twenty or thirty people or groups at a time. Wait for them to reply to your friend messages, and then build up your basis from there.

Remember to friend those who have similar interests to you, as they're more likely to respond to you. Also, before you make any sort of announcement on a social networking site, remember to ask yourself if it's an interesting post or not!








Do you need a strong social media marketing program for your business or more traffic to your website from social media? Contact U.S. Image Design. We are a Internet Marketing Company based in Atlanta but we can serve you Nationwide. Or if you need any form of internet advertising, give us a shout.